INSIGHTS
WHAT IF KNOWS WHAT’S UP
With over 15 million consumer registrations and survey takers each month, we have our finger on the pulse of the American public — in real-time. Check back frequently for our latest research reports, blog posts, press coverage and more.
What If Media Group Named to Inc. 5000 List for the Fifth Consecutive Year!
For the fifth consecutive year, What If Media Group has been ranked by Inc. magazine to their...
Volunteerism Spotlight: Community Food Bank of NJ
Community Food Bank of New Jersey (CFBNJ) is the leading anti-hunger and anti-poverty organization...
The Weight is Over: The Changing Shape of the Post-Pandemic Fitness Market
One year on from the beginning of pandemic lockdowns and restrictions, it’s no surprise that many...
State of the States: Buying Behaviors After the Pandemic
As the economy roars back to life, consumers are flocking to stores, restaurants and real estate...
The Wellness Generation: Will Gen Z Change the Food and Beverage Industry?
With vaccination rates approaching 40% among adults in the United States, many consumers are...
The Pandemic Shopper: Consumer Packaged Goods & Covid-19 Research & Analysis
With the pandemic having impacted everything from supply chains to disposable income, the “new...
WHAT IF MEDIA GROUP NAMED AMONG “THE AMERICAS’ FASTEST-GROWING COMPANIES 2021” BY THE FINANCIAL TIMES
— Performance-Marketing Leader Ranks in Top 500 Companies Across North America and South America —...
The Pandemic Has Turned Our Lives Upside Down – But Has It Infected Consumer Spending Habits?
Just over a year ago, California became the first state to implement a stay-at-home order in...
Stop Asian Hate
What if Media Group condemns hateful speech and actions. In light of the horrific shootings in...