INSIGHTS
WHAT IF KNOWS WHAT’S UP
With over 15 million consumer registrations and survey takers each month, we have our finger on the pulse of the American public — in real-time. Check back frequently for our latest research reports, blog posts, press coverage and more.
Human? Robot? How to Tell if Your Traffic is Legitimate
Technology is ever-evolving. The tech world has gotten smarter, and it seems as if everything is automated. We are so used to interacting with chatbots and automation that the technology is practically invisible.
Featured Report
Human? Robot? How to Tell if Your Traffic is Legitimate
Technology is ever-evolving. The tech world has gotten smarter, and it seems as if everything is automated. We are so used to interacting with chatbots and automation that the technology is practically invisible.
Human? Robot? How to Tell if Your Traffic is Legitimate
Technology is ever-evolving. The tech world has gotten smarter, and it seems as if everything is automated. We are so used to interacting with...
Are We Headed for a Cashless Future?
The saying “cash is king” might sound a bit outdated these days, but according to our data, most of our users say they prefer paying with cash over...
Holiday Shopping Trends 2021
The results of our 2021 consumer survey are in, and the message is clear: don't believe the hype. Contrary to what the media tells us, people are...