NEW YEAR HANGOVER? CONSUMER RESOLUTIONS SUGGEST SLOW RECOVERY IN KEY SECTORS IN 2021 It’s no secret that 2020 has not been the best year on record for pretty much all of humanity. With 2021 almost upon us, and a light at the end of the tunnel for the COVID-19 pandemic...
WHAT IF HOLDINGS NAMED TO CRAIN’S FAST 50 FOR THIRD CONSECUTIVE YEAR Crain’s New York has named What If Holdings, LLC, a wholly-owned subsidiary of What If Media Group, LLC, to its prestigious Fast 50 list. The accolade marks the third consecutive year that the...
HOLIDAY SHOPPING: THE STATE OF THE STATES With the COVID-19 pandemic continuing to spread in almost every state, US retailers are not alone in facing the prospect of a long winter. They are, however, likely to be particularly sensitive to the effects of fresh...
Get Connected and Let What If Media Group Handle Your New Customer Acquisition Campaigns Whether you’re still working remote full-time or back in the office part-time — count on What If Media Group to keep you connected to your co-workers in high fidelity across...
COVID-19 SET TO DRIVE RECORD PET SALES AND ADOPTION THIS HOLIDAY SEASON With COVID-19 taking its toll on both people’s ability to travel and their wallets, the 2020 holiday season is shaping up to be a challenging time for retailers in most categories. However, with...
HOLIDAY SHOPPING 2020: CONSUMERS TO SPEND LESS, BUT SOONER Retailers hoping for a traditional holiday season boost may have to trim their expectations this year. With the Covid-19 pandemic continuing to impact all aspects of life, consumers are watching their finances...