WHAT IF HOLDINGS NAMED TO CRAIN’S FAST 50 FOR THIRD CONSECUTIVE YEAR Crain’s New York has named What If Holdings, LLC, a wholly-owned subsidiary of What If Media Group, LLC, to its prestigious Fast 50 list. The accolade marks the third consecutive year that the...
HOLIDAY SHOPPING: THE STATE OF THE STATES With the COVID-19 pandemic continuing to spread in almost every state, US retailers are not alone in facing the prospect of a long winter. They are, however, likely to be particularly sensitive to the effects of fresh...
Get Connected and Let What If Media Group Handle Your New Customer Acquisition Campaigns Whether you’re still working remote full-time or back in the office part-time — count on What If Media Group to keep you connected to your co-workers in high fidelity across...
COVID-19 SET TO DRIVE RECORD PET SALES AND ADOPTION THIS HOLIDAY SEASON With COVID-19 taking its toll on both people’s ability to travel and their wallets, the 2020 holiday season is shaping up to be a challenging time for retailers in most categories. However, with...
HOLIDAY SHOPPING 2020: CONSUMERS TO SPEND LESS, BUT SOONER Retailers hoping for a traditional holiday season boost may have to trim their expectations this year. With the Covid-19 pandemic continuing to impact all aspects of life, consumers are watching their finances...
“ARE YOU BETTER OFF?” COULD BE THE DEFINING QUESTION OF THE 2020 ELECTION In electoral terms, there are few questions that distill a politician’s hopes more clearly than “Are you better off financially today than you were four years ago?” As an incumbent, a higher...