MEDIA POST ASKS: WHAT IF AMERICANS ARE JUST SICK-AND-TIRED OF YOU-KNOW-WHO? What If Media Group’s data has been featured again, this time in MediaPost in an article titled: What If Americans Are Just Sick-And-Tired Of You-Know-Who?Our survey results indicate...
TIMES UNION: PARENTS SPEND MORE ON ELECTRONICS, DESKS AS PREP FOR REMOTE LEARNING An article published recently in The Times Union: “Parents spend more on electronics, desks as prep for remote learning”, noted that parents have adjusted their back-to-school shopping...
O’Dwyer’s Spotlight on What If Media Group’s Election Data A recent story on Odwyers.com, a media resource for information on the public relations industry, has covered What If’s media-advantage data, featuring comments by What If CEO, Josh Gillon on...
TRUMP’S DECISIVE MEDIA ADVANTAGE, QUANTIFIED A new study by What If Media Group, a performance marketing company that reaches an audience of millions across its propriety media properties daily, shows a decisive earned and paid media advantage for President...
5 BACK-TO-SCHOOL SHOPPING TRENDS MAKING THE GRADE DURING THE PANDEMIC Although the first day of fall isn’t until September 22nd, the back-to-school season is well underway. In fact, regardless if schools are kicking off with in-person or virtual instruction, all of...
MEDIAPOST: BIDEN VS. TRUMP – AD MEDIA SPEND COULD HAVE A SIMILAR OUTCOME AS IN 2016 A recent article published on MediaPost.com: “Biden Vs. Trump: Ad Media Spend Could Have A Similar Outcome As In 2016”, featured comments by acting Chief Marketing Officer,...