Are We Headed For A Cashless Future? Data Highlights A False Narrative The saying “cash is king” might sound a bit outdated these days, but according to our data, most of our users say they prefer paying with cash over a card. Cryptocurrency, contactless payments, and...
Holiday Shopping Trends 2021 The results of our 2021 consumer survey are in, and the message is clear: don’t believe the hype. Contrary to what the media tells us, people are not changing their shopping behavior. They’re not shopping earlier, and they do...
The Pandemic Shopper: Consumer Packaged Goods & Covid-19 Research & Analysis With the pandemic having impacted everything from supply chains to disposable income, the “new normal” is still affecting many sectors of the economy, including the multi-billion...
NAVIGATING THE NEW NORMAL IN MEDIA Depending on your perspective, the landscape for digital media companies has never looked better—or worse. Existing trends such as the shift towards cord-cutting have been exacerbated by the COVID-19 pandemic, creating a potential...
2020 HOLIDAY SEASON MARKETING OUTLOOK There is no doubt that the 2020 holiday season will look vastly different than previous years, with the raging Covid-19 pandemic impacting all facets of life: from family get-togethers, to how much American consumers will be...
ELECTION 2020: REALITY CHECK The Problem With Polling With national political polls in recent weeks showing a strong advantage for Joe Biden in the Presidential race, it may seem that the contest is pretty much set at this point. However, the experience of 2016 taught...
