2020 HOLIDAY SEASON MARKETING OUTLOOK
There is no doubt that the 2020 holiday season will look vastly different than previous years, with the raging Covid-19 pandemic impacting all facets of life: from family get-togethers, to how much American consumers will be spending on gifts, to the dramatic shifts in how and when they’ll be buying them.
We surveyed tens of thousands of Americans on the topic, with the results presenting some serious concerns for marketers, but also significant opportunities to better understand and serve the needs of consumers during this difficult time for all.
Download our free report for critical insights and data pertaining to when consumers plan to do their holiday shopping, how much they’ll be spending compared to previous years, and on what types of products and services.
Also, get our top 3 secrets to success for navigating the vastly different but still all-important 2020 holiday shopping season.