Boosting Precision: WIMG’s Machine Learning Evolution with Neo4j What if smarter data could deliver dramatically lower ad costs? At What If Media Group, it just did—with a 33% drop in spend, thanks to graph technology and machine learning in partnership with Neo4j. In...
Modernizing AdTech with Real-Time Data: What If Media Group’s Kafka Evolution We pride ourselves on pushing the boundaries of what’s possible in AdTech at What If Media Group. Whether it’s accelerating product development, improving campaign performance, or enhancing...
Enhancing Connections & Innovations: What If Media Group at LeadsCon In the dynamic realm of lead generation, LeadsCon stands as a beacon of innovation and networking. Each spring, more than 2,800 lead-gen professionals converge in Las Vegas for the premier annual...
What If Media Group Celebrates 8th Inc. 5000 Win, Top 1.6% by Financial Times FORT LEE, NJ – What If Media Group, a New Jersey-based performance marketing company, has once again been recognized for its exceptional growth among American companies. For the eighth...
Trump & Harris Neck-and-Neck in Georgia and North Carolina A recent poll of over 20,000 voters in seven swing states conducted by The American Survey (powered by What If Media Group) shows Kamala Harris closing the gap on Donald Trump in the battle for the...
Volunteerism Spotlight: The Ronald McDonald House of Southern Arizona On the eve of What If Media Group’s recent company retreat to Scottsdale, 11 of our employees traveled to Tucson to volunteer at the Ronald McDonald House of Southern Arizona, an organization that...
